The Positive Floor
Feeling positive? If the answer is no, you might want to head off to The Milan Design Week and take a walk on “The Positive Floor”. “The Positive Floor” is not really an actual floor, of course, it is actually an interactive experience being offered at the event, which is set to be held in the week bridging the twelfth to the seventeenth of April.
“The Positive Floor” has been created by InterfaceFLOR with the aim of showcasing the latest innovative designs within the carpet and flooring spheres – including any developments with wood floor repair – in the form of a maze whose carpet tiles are actually displays which will showcase various important issues within the flooring industry, such as environmental issues and sustainable flooring, a key component in InterfaceFLOR’s future plans. The ceiling is also a mirror which reflects back the displays shown on the carpet tile displays, working as both a way of letting the visitor know where they are within the maze while simultaneously cutting them off from any outside distractions while experiencing the floor.
“The installation aims to take people’s perceptions of flooring and turn it on its head,” says the marketing and branding director at InterfaceFLOR, Michele Lacovitti. “We have created a physical journey in to the surreal where what should be under our feet, the floor, exists high up in another reality.”
“The Positive Floor” will be introduced at Milan’s Trienniale as part of The Milan Design Week and was originally developed by designer Francesco Maria Bandini.